How Digital DJ Tips Is Funded: What You Should Know

Phil Morse | Founder & Tutor
Read time: 2 mins
Last updated 12 February, 2025

At Digital DJ Tips, we are dedicated to providing top-quality DJ education, authoritative DJ news and reviews, and “old fashioned” service, putting transparency and your interests first. In the ever-more murky online world of hidden influence, misinformation and plain low-quality content, we’re proud to be 100% student funded. We think it is important that you understand what this means, and how our funding model directly benefits you.

What we do

Digital DJ Tips has grown since 2010 from a tiny blog to an industry-respected global business, with a full-time team spread across the UK, USA and Europe. We are a leading DJ school, and the world’s biggest DJ technology website. Our best-selling book on how to DJ, Rock The Dancefloor! has by popular demand just been issued in a revised second edition, available in bookstores, digitally, and as an audiobook, and is the “bible” for learning how to DJ.

Benefits To You

  • Direct funding model: Unusually in a world of influencers, YouTubers and all the rest, we rely solely on course purchases and subscriptions to fund Digital DJ Tips. Our focus remains on delivering quality educational content and genuine reporting. We choose not to take money from YouTube, Amazon or anyone else who wants us to sell them your attention
  • Independence from external pressures: Without hidden partnerships, affiliate deals, sponsored content, advertising, or anything else compromising our integrity, all of our courses, articles and videos are free from bias, instead being directly aligned with the needs of our paying students. In short: Nobody tells us what (or what not) to say or do
  • Respect for privacy: We prioritise your privacy by design, meaning we have no reason to share your data with others. We use the Meta pixel (which you can choose to opt out from here) for discreet, respectful advertising of our own products. We don’t sell your data or allow third-party access to your personal details for any reason, ever
  • Unbiased product insights: Digital DJ Tips is not and never has been paid anything by DJ gear / software manufacturers or anyone else for reviews, inclusion in roundups, endorsement, news stories, or anything else. The decisions on what we do and don’t cover are ours and ours alone. We only review gear and software that we are also happy to use in our courses and programmes, and we tell the truth about it
  • Quality and innovation: We are proud of being a campaigning and thought-leading voice in DJing, unafraid to champion the needs of our audience (and particularly, of course, our students) above all else. We commit considerable resources to keep our content relevant and cutting-edge. Your support drives our continuous improvement
  • Relentless community focus: We’ve built a large, vibrant community and we encourage feedback and participation, helping us shape content that resonates with our audience. Our annual Global DJ Census is the biggest such survey of the needs of the DJ community conducted by anyone, anywhere in the world, and we share the results freely for the benefit of the wider DJ culture that sustains us and our business

Join Us

Be part of a community that values integrity and quality. By supporting our courses or signing up to our newsletter, you not only invest in your DJing, but in a principled approach to learning and information. Your involvement fuels our dedication to maintaining a trustworthy and effective DJ school and website.

We are proud to do things differently, and we thank you for being a part of our journey.

Phil, Steve, Faye, Juanmi, Lauren and Ben
Your Digital DJ Tips team ❤️

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